How to Analyze Workflow Campaign Statistics in GoHighLevel
Updated February 20, 2025
Tracking email performance across multiple workflow steps can quickly become fragmented and time-consuming without a centralised view. This tutorial walks you through GoHighLevel's Workflow Campaigns feature, showing you how to access unified email statistics, analyse individual action performance, and edit workflows directly from the stats screen.
What are Workflow Campaigns?
Workflow campaigns encompass all email actions within a given workflow, enabling you to oversee and evaluate communications triggered by different workflow steps. They provide a complete perspective on how each email action performs within the workflow.
To simplify your analysis, we’ve introduced an enhanced method to view statistics for all your email campaigns—whether they are part of a workflow or sent independently.
Why is This Beneficial?
- Unified Statistics: Having workflow email stats under Email Marketing makes it easier to track and compare campaign performance from one place.
- Comprehensive Insights: You can now view both the overall workflow stats and break them down by individual email actions, allowing for deeper analysis of each step in your workflow.
- Simplified Editing: You can edit workflows directly from the statistics screen, speeding up the process of making changes and improving efficiency
How to Use:
- Navigate to Workflow Campaigns:
- Go to Email Marketing -> Campaigns -> Workflow Campaigns.
- This screen will give you access to the overall and individual email statistics.
- Edit Workflow: To make changes, click on Edit Workflow to access the workflow builder.
- View Statistics: To see workflow stats, click on Statistics. Use the dropdown menu to select and view statistics for individual email actions within the workflow.
These enhancements make tracking your email campaigns quicker, more insightful, and effortless to manage, ensuring you have complete control over your email workflows.