The list-unsubscribe header is a built-in “unsubscribe” option provided by major email services like Gmail and Outlook. When an email includes list-unsubscribe instructions in its header, recipients can easily opt out of your mailing list without having to locate the unsubscribe link within the email itself.
This feature follows deliverability best practices! It provides subscribers with a simple and secure way to unsubscribe, helping to minimize complaints while protecting your sender reputation. By offering this as an alternative, recipients are less likely to mark your emails as spam or file abuse complaints.
No, this cannot be disabled, as this is an RFC/industry standard.
The unsubscribe option is only shown for senders with a high reputation. This only works for some senders right now. We’re actively encouraging senders to support auto-unsubscribe — we think 100% should. We won’t provide the unsubscribe option on messages from spammers: we can’t trust that they’ll actually unsubscribe you, and they might even send you more spam.
So you’ll only see the unsubscribe option for senders that we’re pretty sure are not spammers and will actually honor your unsubscribe request. We’re being pretty conservative about which senders to trust in the beginning; over time, we hope to offer the ability to unsubscribe from more emails.
To import your Mailchimp email template, start by logging into your Mailchimp account. Navigate to the left menu and select “Templates,” where you’ll find a list of your saved templates. If you don’t see your template listed, click the “Create New Template” button and enter the title shown beneath your email template. Overview: Importing of […]
When building your own HTML Email Design System, you might want to incorporate a custom font instead of relying solely on standard options. If your brand guidelines require a specific font, it’s crucial to pair it with a reliable fallback to ensure consistency across all email clients. Email client support The first consideration to take […]
The Video element in Email builder allows you to easily add videos into your email. Note: Because of technical restrictions in all major email clients, embedding videos directly into emails isn’t possible yet. Instead, the Video block generates a preview using the video’s thumbnail, places a play button over it, and links the image to […]
Introduction: Monitoring your emails is essential for being a responsible sender and understanding how recipients engage with your messages. Each campaign offers key statistics alongside in-depth insights. Recipients The number of contacts that you requested to send emails Successful Delivery The number of emails SMTP was able to confirm were actually delivered to a recipient. […]
Email campaigns scheduled using Simple Schedule, Batch Schedule, or RSS Schedule can be rescheduled up to one hour (60 minutes) before their execution date and time. To make changes, navigate to Marketing > Email and go to the Email Campaign tab. There, you’ll find a list of email campaigns under Simple Schedule, RSS Schedule, and […]
There are instances when an active email campaign using Simple Schedule, RSS Schedule, or Batch Schedule Delivery contains content errors, such as spelling mistakes, text modifications, or link updates that need to align with brand standards. In cases where campaign statistics are crucial, deleting the campaign is not an option. With this update, users will […]
Struggling with manually creating email templates across multiple platforms or juggling several favorite templates? With the HTML Email Builder, you can easily import your existing templates from different systems. This powerful feature streamlines your workflow, allowing you to manage all your email campaigns in one place while leveraging your best-performing designs. Steps to Use HTML […]
There are four main methods for sending or delivering emails within the system. In this article, we will explore the key differences between them: 1. Send Now 2. Schedule 3. Batch Schedule 4. RSS Schedule Email Delivery Method Breakdown Send Now Design an email campaign that automatically sends to your audience based on their local […]
Recommendation: Email providers render your messages differently based on their specific protocols. To ensure your campaign appears as intended, we recommend previewing and testing your content before sending. Test the Email Campaign/ Template 4. There will be a dropdown of the test email. 5. In the test email, Add the emails of the sender, receipt, […]